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24th July 2008
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Home » Maximising Wireless Profit Program » 2006 » Churn Prevention Strategies » 

Handset Locking Strategies

July 2006 (21 pages)

Handset locks have been available to mobile operators for several years. However, there are inconsistencies in the way in which they have been deployed between markets, within markets and across international mobile operator groups. The current report describes the wide diversity of handset lock strategies found across 31 operators in eight European markets. It poses and addresses the following questions in order to provide insights into best practices in the deployment of handset locks:

  1. Operator Policies - What are operator motivations for the use handset locks and how/when are the different types of handset lock applied?
  2. What are customer motivations when requesting a SIM lock removal?
  3. What influences the level of charge an operator can apply for the removal of a handset lock?
  4. What Risks and Rewards are associated with low/high charges for unlocking handsets?
  5. What are the limitations of Handset locks and how should this impact on Operator strategies?
At the end of this report, the arguments cultivated in our analysis are harvested to present Recommendations for Operators when devising Handset Lock Policies.

Price: EUR 2,500.00 / GBP 2,000.00

if you would like learn more about this report, or our other work in this topic area and how to subscribe, please contact us

Table of Contents
1Overview1
2Background2
2.1What is Handset Locking?2
2.2Technical Issues & Standards2
2.3Handset Locking Categories3
2.4The Handset Locking Process4
3Operator Handset Lock Policies6
3.1Austria6
3.1.1Mobilkom A16
3.1.2T-Mobile6
3.1.3Telering6
3.1.4ONE6
3.1.5Hutchison 37
3.2France7
3.2.1SFR7
3.2.2Orange7
3.2.3Bouygues Telecom7
3.3Germany7
3.3.1T-Mobile7
3.3.2Vodafone7
3.3.3O28
3.3.4E-Plus8
3.4Ireland8
3.4.1Vodafone8
3.4.2O28
3.4.3Meteor9
3.4.4Hutchison 39
3.5Italy9
3.5.1Hutchison 39
3.6Spain10
3.6.1TME & Vodafone10
3.7Switzerland10
3.7.1Swisscom Mobile & Orange10
3.7.2Sunrise11
3.8UK11
3.8.1Orange11
3.8.2O211
3.8.3Virgin11
3.8.4Vodafone11
3.8.5T-Mobile12
3.8.6Hutchison 312
3.9Policy Comparisons13
4Strategic Considerations when Establishing a Handset Lock Policy15
4.1Customer Motivations for Lock Removal15
4.2Consideration of a No Lock Policy16
4.3Influences on Unlock Charges17
4.3.1Competitor Policies17
4.3.2Regulator Intervention18
4.3.3Operator Strategy18
4.4Risks/ Rewards of High & Low Unlock Charges19
4.4.1High Unlock Charges19
4.4.2Low Unlock Charges19
4.5Limitations of Handset Locks and how this should impact on Operator Strategies20
5Recommendations for Operators21